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Audi Retail solutions
Multimedia presentation of the new Audi A4 model
As part of the promotion of the new Audi A4, an interactive multimedia kiosk has been set up in the Delta City shopping center through which visitors can find out all the features and performance of the latest car model. Visitors were able to view the latest promotional videos and photos, flip through a digital brochure, send an e-card and leave their impressions of the new model.
Delta City Shopping Center in Belgrade is the main destination for all those who want to replace the city crowds with a place to enjoy and shop with a rich offer of famous domestic and world brands. From various clothing stores, entertainment for children, and a variety of gastronomic offer, the shopping center Delta City is a central place to meet and have fun.
Background
In order to easily display the features and performance of the new Audi A4 car, it was necessary to set up an interactive kiosk in the Delta City shopping center.
Challenge
Deliver a quality visually impressive, and at the same time cost-effective solution in the form of an interactive kiosk that will be well noticed and accepted by visitors to the shopping center.
Our approach
The solution needed to be equipped with a package of centrally managed multimedia applications and in the creative part of the project it was necessary to develop visual content and design user interfaces.
Solutions
With the application of our products: PandoPad® Manager, PandoPad® Applications and PandoPad® FLOOR 32 “units, all interactive services necessary for informing and presenting the new Audi A4 have been realized.
Visitors were able to view the latest promotional videos and photos, browse the digital brochure and learn all about the performance of the Audi A4 model.
Through the interactive kiosk, it is also possible to evaluate the entire experience and leave your impressions of the new Audi model.
In this example, we see the PandoPad® eCard application through which users can select one of the offered images and send a virtual / digital postcard using the integrated e-mail system.
